Ten years and 200 million members later, you probably already have a profile on LinkedIn. You know that it is good for being seen. You have heard how much it is used by recruiters and headhunters. But you are not being found. No-one is contacting you with amazing job offers.
What 3 things must you do?
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Have a professional photograph that represents you for the job you want.
I see so many profiles with no photo at all…. and still more with casual looking pictures.
If you want your next job to be better than the one you have… look like you’re ready for better.
How does a person in that next-rung-up-the-ladder job look? Suited? Confident? Happy?
Pick your own list of three words and then get that photo of yourself taken and posted on your profile.
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Define your job title in a word or phrase that is the industry norm.
Steer clear of company specific or totally generic job titles that mean nothing to anybody. If you’re a consultant, expand your title to describe what type.
Never leave your title solely as Manager, Director or Executive Adviser. Not only will they leave you way down the search list, if anyone did find you there is an extremely high chance they will skip straight on past your profile without clicking to find out more about you.
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Complete your profile.
You don’t have to endlessly update, or appease the LinkedIn profile-completeness-counter, that seems to constantly think you can do at least 5% better with filling out your details. But your profile should talk about everything you’ve done to date that will be of interest to the hiring manager or recruiter for your next, oh-so-perfect job.
If you want me to cast my expert eye over your profile and give you 3 tips that are specific to your profile, to make sure you get noticed, please email me directly or reply to this post.
I have space to conduct five reviews this coming week.
Has one of them got your name on it?
